Project Fortis & Jameson Design Platform Roll-Out
As Design Strategist for Jameson, I acted as a consultant and a form of Brand Guardian on many Jameson projects. This included the roll-out of the refreshed Jameson bottle known internally as Project Fortis. The structure and design elements of this Jameson Original bottle were then applied to both new and old brands across the Jameson Family. I was also very involved in the design of Jameson Limited Edition bottles at this time.
